机会-资源一体化对中小制造企业数字化转型的影响研究  

Research on the impact of opportunity-resource integration on manufacturing SMEs'digital transformation

作　　者：马鸿佳[1] 林樾 司伟婷 Ma Hongjia;Lin Yue;Si Weiting(School of Business and Management,Jilin University,Changchun 130012,Jilin,China)

机构地区：[1]吉林大学商学与管理学院,吉林长春130012

出　　处：《科研管理》2025年第1期73-82,共10页Science Research Management

基　　金：教育部人文社会科学研究规划基金资助项目:“基于交互视角下‘人’‘数’、AI对制造企业数字化转型的影响研究”(24A10183004,2024.09-2027.09);国家自然科学基金重大项目:“数字经济下的创新驱动创业的基础理论”(72091315,2020.01-2025.12);国家自然科学基金重点项目:“‘专精特新’企业成长机制与培育模式研究”(72332005,2024.01-2028.12)。

摘　　要：工业4.0下的数字化转型具有资源密集性特征,中小制造企业作为主力军需要以资源撬动机会来应对复杂性、未知性和风险性,机会-资源一体化如何助力中小制造企业实现数字化转型具有重要研究意义。本文运用探索性单案例研究发现:(1)数字化转型过程中,企业主导逻辑由数智化产品主导逻辑向多元化服务主导逻辑再向场景化价值主导逻辑转变,动态引导机会-资源一体化演化。(2)企业通过机会发现-资源拼凑一体化助力实现单点优化;通过机会创造-资源编排一体化助力实现多点集成;通过机会共创-资源协奏一体化助力实现生态协同。(3)数字化转型的逐步深入能够丰富企业资源池和拓宽数字机会集,促进机会-资源一体化升级,二者呈现迭代循环、螺旋上升的形态。本文有助于填补现有关于数字化情境下机会-资源一体化研究的理论缺口,并对中小制造企业在数字化转型过程中实现资源和机会协同的管理实践具有参考价值。The digital transformation during Industry 4.O is resource-intensive.As the main force,manufacturing SMEs need to leverage opportunities with resources to deal with complexity,uncertainty and risks.How can opportunity-resource integration promote manufacturing SMEs'digital transformation has important research significance.This research used the exploratory single case study to find:(1)in the process of digital transformation,the dominant logic of manufacturing SMEs changes from digital intelligent product-dominant to diversified service-dominant and then to scenarized value-dominant,which dynamically guides the evolution of enterprises'opportunity-resource integration;(2)enterprises achieve single point optimization through integration of opportunity identification and resource bricolage,achieve multipoint integration through integration of opportunity creation and re-source orchestration,achieve ecological collaboration through integration of opportunity co-creation and resource collaboration;and(3)the gradual deepening of digital transformation can enrich the enterprise resource pool and broaden the digital opportuni-ty set,which promotes the upgrading of opportunity-resource integration.The dynamic relation of digital transformation and op-portunity-resource integration presents the form of iterative cycle and spiral rise.This paper will help to fill theoretical gap of the existing research on opportunity-resource integration in the digital context,and has some reference value for the management practice of realizing synergy of resources and opportunities in the process of manufacturing SMEs'digital transformation.

关 键 词：中小制造企业 数字化转型 机会-资源一体化 企业主导逻辑 案例研究 

分 类 号：F270.7[经济管理—企业管理]