基于算法推荐视角下的思想政治教育话语传播路径探究  

The Pathways of Discourse Dissemination of Ideological and Political Education from the Perspective of Algorithm Recommendation

作　　者：傅佳愈 Fu Jiayu(Fuzhou Polytechnic,Fujian 350108,China)

机构地区：[1]福州职业技术学院,福建福州350108

出　　处：《湖北成人教育学院学报》2025年第1期80-85,共6页Journal of Hubei Adult Education Institute

摘　　要：在移动互联网的时代背景下,算法推荐作为网络空间信息分发的重要技术,它为思想政治教育话语提供了新的语境。本文首先梳理了福柯话语理论,为高校思想政治教育话语传播提供了理论借鉴。通过分析算法推荐视角下高校思想政治教育话语的表征,揭示了当前算法推荐技术条件下话语传播面临的信息茧房、语境差异、偏好迎合和泛娱乐化等挑战。通过价值引领、主体素养提升和内容体系优化等对策,提升高校思想政治教育话语的亲和力、针对性和传播力。Algorithm recommendation,as an important technology of information distribution in cyberspace,provides a new context for the ideological and political education.This article first reviews Foucault's discourse theory,providing theoretical reference for the dissemination of the discourse of ideological and political education in universities.By analyzing the representation of ideological and political education discourse under the perspective of algorithmic recommendation,this paper reveals the challenges of information cocoons,contextual differences,preference catering,and pan entertainment that discourse dissemination faces under the current conditions of algorithmic recommendation technology..Through the countermeasures of value guidance,improvement of subject literacy,and optimization of content system,this paper proposes to enhance the affinity,pertinence,and dissemination of ideological and political education discourse in universities.

关 键 词：算法推荐 思想政治 话语传播 挑战 应对 

分 类 号：G641[文化科学—高等教育学] G206[文化科学—教育学]