标准定则市场兴——技术标准对专利交易的促进作用研究  

The Establishment of Standards Leads to Market Prosperity:A Study on the Promoting Effect of Technology Standards on Patent Transactions

作　　者：曹春方 龚曼宁 Cao Chunfang;Gong Manning(School of Business,Sun Yat-sen University;Center for Accounting,Finance and Institutions,Sun Yat-sen University)

机构地区：[1]中山大学管理学院 [2]中山大学现代会计与财务研究中心

出　　处：《管理世界》2025年第1期51-66,共16页Journal of Management World

基　　金：国家自然科学基金面上项目“政府导向、信息有用性与企业资源配置:地方政府工作报告前瞻性信息的视角”(批准号:72072189);广东省基础与应用基础研究基金杰出青年项目“基于内部兼任的企业集团治理研究”(批准号:2021B1515020052)的资助。

摘　　要：技术不确定性是制约技术要素市场发展的重要因素,但现有研究未充分探讨。本文以国家标准化指导性技术文件的出台作为技术不确定性降低的外生冲击,基于全国专利交易数据,构建双重差分模型,实证研究发现:(1)技术标准出台促进该行业专利交易提升7.1%;(2)行业特征方面,这种促进作用在搜索成本、信息不对称以及套牢风险较高的行业中更强;(3)标准类型方面,技术内容型、市场导向型和持续有效的技术标准对专利交易的促进作用更强。交易主体方面,这种促进作用主要体现在公司买方中;(4)这种促进作用也优化了专利交易市场的结构和效率,增加了交易主体数量,降低了交易主体集中度,促进了跨行业交易,还促进了交易完成后专利的价值提升。本文的研究表明,更好地发挥技术标准降低技术不确定性的作用,是促进技术要素市场高质量发展、优化技术资源配置的有效途径。Technological uncertainty is an important factor constraining the development of the technology factor market,yet existing re⁃search has not sufficiently explored this issue.This paper uses the issuance of national standardization-guiding technical documents as an ex⁃ogenous shock that reduces technological uncertainty.Based on nationwide patent transaction data,a difference-in-differences(DID)model is constructed to conduct an empirical study.The findings are as follows.(1)The introduction of technology standards promotes a 7.1%increase in patent transactions within the industry.(2)In terms of industry characteristics,this promotional effect is stronger in industries with higher search costs,information asymmetry,and lock-in risks.In terms of standard types,technology standards that are technically content-rich,mar⁃ket-oriented,and sustainably effective have a stronger impact on promoting patent transactions.In terms of transaction entities,this effect is primarily observed among corporate buyers.(3)This promotional effect also optimizes the structure and efficiency of the patent transaction mar⁃ket by increasing the number of market participants,reducing participant concentration,facilitating cross-industry transactions,and enhancing the value of patents post-transaction.The conclusions of this paper suggest that enhancing the role of technology standards in reducing techno⁃logical uncertainty is an effective approach to promoting high-quality development in the technology factor market and optimizing the alloca⁃tion of technological resources.

关 键 词：技术不确定性 技术标准 专利交易 技术资源配置优化 

分 类 号：F27[经济管理—企业管理]