智能媒介化与中介化的范式建构及其价值旨归  

Paradigm Building and Value Orientation of Mediatization and Mediation in the AIGC Era

作　　者：杨雅 苏芳 Yang Ya;Su Fang(School of Journalism and Communication,Beijing Normal University,Beijing,100875)

机构地区：[1]北京师范大学新闻传播学院,北京100875

出　　处：《山东师范大学学报(社会科学版)》2024年第6期129-138,共10页Journal of Shandong Normal University(Social Sciences)

基　　金：北京市社科基金青年学术带头人项目“生成式人工智能时代北京市青少年人机传播效果与认知风险研究”(24DTR088)的阶段性成果。

摘　　要：人工智能技术不断发展迭代,突变式的技术涌现加速了社会时间的脱域以及空间结构的转型,也反过来促发学界关于媒介、社会和文化关系的重新思考,延展了媒介理论的生命力。媒介化与中介化的理论概念,及其理论在地性的对话与实践,成为一种独特的研究场域和研究视角,弥合技术与社会文化在讨论上的断裂,使得研究者在二元对立中找到一种新的居间性逻辑。本文借助新的范式建构分析框架,主要从范式修复、范式建构和范式再思的视角,尝试比较中介化与媒介化这两种理论范式和研究取向,将理论范式放置于历时性的流变,以及当下的社会与智能化媒介实践中,在人类主体作为“行动者”以及“互动者”,以及媒介技术“被看作”行动者或者“已经成为”社会行动者的多重社会角色框架映照下,媒介化与中介化理论范式如何适应社会变革;在智能化媒介实践中,拓展理论深度与应用广度,从而分析新媒介时空场域下理论范式的修复与发展,拓宽范式的经纬,探讨现实理论发展与人类发展和在世实践的映照,以期更深入地理解人类与智能媒介技术的新型互动。The continuous development and iteration of artificial intelligence,coupled with the sudden emergence of technology,have accelerated the disembedding of social time and the transformation of spatial structures,which in turn has prompted the academic community to reevaluate the relationship among media,society,and culture,thereby extending the vitality of media theories.The theoretical concepts of mediatization and mediation,along with their localized dialogue and practice,have become a unique research field and perspective,bridging the divide between technology and socio-cultural debates,and enabling researchers to find a new intermediary logic in binary oppositions.This study applies a novel paradigm building framework to compare the theoretical paradigms and research orientations of mediatization and mediation from the perspectives of paradigm repair,building,and reconsideration.The study positions theoretical paradigms in the context of historical evolution and contemporary social and media practices.It analyzes the repair and evolvement of theoretical paradigms in the spatiotemporal domain of generative intelligent and new media,broadens the latitude and longitude of paradigms,and explores the reflection of the development of current theories on human development and in practice-in-the-world,in the context of multiple social actor frameworks that humans act as both“actors”and“interactors”,and media technologies are perceived as or have become social actors,thus deriving insights into the new interactions between human beings and intelligent media technologies.

关 键 词：媒介化与中介化 范式建构 生成式人工智能技术 褶子 技术与社会实践 

分 类 号：G2[文化科学]