云南红色文化与少数民族文化融合的文创产品设计研究  

The Cultural Creativity of the Integration of Yunnan Red Culture and Minority Culture Product Design Research

作　　者：李春仙 何蕊[1] Li Chunxian;He Rui(College of Art and Design,Southwest Forestry University)

机构地区：[1]西南林业大学艺术与设计学院

出　　处：《景德镇陶瓷》2024年第6期46-51,共6页Jingdezhen Ceramics

基　　金：云南省哲学社会科学艺术科学规划重点项目“符号学视域下传承云南红色基因的创新设计研究”,项目编号:A2022ZS02;2023年度大学生创新训练计划项目“云南红色文化与少数民族特色融合的文创产品设计与应用研究”,项目编号:S202310677012。

摘　　要：为传承和发扬云南红色文化与少数民族文化,通过红色文化创意产品设计来回应文化强国战略。本文通过文献调研、实地考察、故事甄选等方式,揭示了红色文化与少数民族文化的兼容性。文章阐述了云南红色文化的特征及其与少数民族文化的紧密联系,强调了两者在多元民族性、相互融合与价值观强化方面的互动关系。探讨了红色文化与少数民族文化在文创产品设计中的融合路径与策略,提出了深入挖掘文化精髓、推动设计美学革新、增强市场亲和力和延伸红色文化内涵等策略,以及符号提取、故事重构、工艺借鉴、材质运用的融合路径。在此基础上,提出了基于云南特定情境的创新策略,包括提炼交融叙事素材、传播红色精神的文化符号、嫁接少数民族非遗技艺及开发多民族文创产品联动等。In order to inherit and carry forward the red culture and minority culture of Yunnan,the strategy of cultural power is responded to through the design of red cultural creative products.Through literature research,fi eld investigation,and story selection,this paper reveals the compatibility between red culture and minority culture.This paper expounds the characteristics of Yunnan's red culture and its close relationship with ethnic minority cultures,and emphasizes the interaction between the two in terms of multi-ethnicity,mutual integration and value reinforcement.This paper discusses the integration path and strategy of red culture and minority culture in the design of cultural and creative products,and puts forward strategies such as in-depth excavation of cultural essence,promotion of design aesthetic innovation,enhancement of market affi nity and extension of red cultural connotation,as well as the integration path of symbol extraction,story reconstruction,craft reference and material application.On this basis,innovative strategies based on the specifi c situation of Yunnan are proposed,including refi ning and blending narrative materials,disseminating cultural symbols of the red spirit,grafting the intangible cultural heritage skills of ethnic minorities,and developing multi-ethnic cultural and creative products.

关 键 词：红色文化 少数民族特色 文创设计 文创产品 传承和创新 设计研究 

分 类 号：G63[文化科学—教育学]