跨区域网络嵌入对地方网络游戏产业发展的影响研究  

The impact of external network embedding on the development of local online game industries

作　　者：展亚荣 王腾飞 毕学成 ZHAN Yarong;WANG Tengfei;BI Xuecheng(Hospitality Management School,Shanghai Business School,Shanghai 201400,China;School of Geographic Science,East China Normal University,Shanghai 200241,China;Business School,Ningbo University,Ningbo 315211,Zhejiang,China;Research Institute of China Grand Canal,Yangzhou University,Yangzhou 225009,Jiangsu,China)

机构地区：[1]上海商学院酒店管理学院,上海201400 [2]华东师范大学地理科学学院,上海200241 [3]宁波大学商学院,浙江宁波315211 [4]扬州大学中国大运河研究院,江苏扬州225009

出　　处：《地理科学进展》2025年第1期157-169,共13页Progress in Geography

基　　金：上海市哲学社会科学规划青年课题(2024ECK008)。

摘　　要：互联网和数字平台驱动了创意产业跨区域网络关系的建立,这种虚拟网络关系的形成深刻改变了城市的资源获取能力并进一步影响着地方创意产业的发展。论文基于中国网络游戏产业数据,探讨城市在产业跨区域网络中的嵌入对地方网络游戏产业发展的影响。研究发现:①数字化驱动游戏产业分散化生产的同时也加剧了现有游戏产业中心的主导优势。网络游戏产业合作网络的主要节点以东部沿海城市为主,数字技术广泛应用下,中西部地区的中小城市也开始崛起并逐步嵌入到由核心城市主导的跨区域网络中。②跨区域网络嵌入显著促进了地方网络游戏产业的发展,即核心城市控制着网络中创意资源的流动、匹配和组合,其他城市依旧能够通过大量的外部合作以及加强与优势节点的连接而提高自身获取资源的能力。③地方游戏产业发展的空间依赖性较低,虚拟集聚型网络关系的溢出效应比地理邻近的溢出效应更为明显。研究结果有助于深化对高度数字化背景下创意产业空间组织的理解,在厘清中国网络游戏产业空间结构和发展逻辑的基础上,为地方政府优化游戏产业布局提供参考。The Internet and digital platforms have driven the establishment of external network relationships in creative industries,and the formation of virtual network relationships has profoundly changed the resource acquisition ability of cities and further influenced the development of local creative industries.Based on the data of China's online game industry from 2010 to 2022,this study explored the impact of cities'embeddedness in industrial networks on the development of local online game industries.This study found that:First,while digitization drives decentralized production in the game industry,it also exacerbates the dominance of existing game centers.The main nodes of the online game industry cooperation network are dominated by eastern coastal cities,but small and medium-sized cities in the central and western regions have also begun to rise and are gradually embedded in the external network dominated by core cities due to the widespread use of digital technology.Second,external network embedding has a positive impact on the development of local online game industries.Even though cities with higher network power control the flow,matching,and combination of creative resources in the network,other cities are still able to improve their access to resources through a large number of external collaborations and strengthened connectivity with superior nodes.Lastly,the spatial dependence of local game industry development is low,and the spillover effect of virtual agglomeration-type network relationship is more obvious than that of geographical proximity.The results of the study help to deepen the understanding of the spatial organization of creative industries in the context of high digitization and provide references for local governments to optimize the layout of the game industry on the basis of clarifying the spatial structure and development logic of China's online game industry.

关 键 词：数字技术 网络嵌入 网络游戏产业 网络外部性 

分 类 号：TP3[自动化与计算机技术—计算机科学与技术]