“华盖”出行形象的欧化研究  

A Study on the Spread of Travel“Canopies”in Europe

作　　者：蔡花菲 王立平 Cai Huafei;Wang Liping(School of Design Art,Changsha University of Science and Technology)

机构地区：[1]长沙理工大学设计艺术学院

出　　处：《美术》2025年第2期6-15,共10页Art Magazine

基　　金：国家社科基金后期资助项目《传播与影响:欧洲中国风瓷器形成机制研究》(项目编号:23FYSB055)的阶段性研究成果。

摘　　要：在十七八世纪欧洲的“中国风”热潮里,凝结了华夏文明宗教信仰、礼仪规范、审美文化的“华盖”,更多作为一种“东方时尚”渗入权贵社交,这一趋向也投射于西方艺术家乐此不疲的“中国风”创作中。本文以“华盖”欧传为背景,运用图像学、传播学和文化研究的方法,以中世纪版画、报刊、油画、设计手稿为线索,从功能与形制出发,立足于“华盖”之原型与镜像的对比,洞悉中国礼仪元素在欧洲的应用及其影响,进而探讨中国形象、中国样式在“东风西渐”进程中交融、蜕变、新生的轨迹,兼论“中国风”图像的生成逻辑与文化动因。In the“Chinese style”craze in Europe in the 17th and 18th Centuries,the“canopies”that demonstrated the religious beliefs,etiquette and norms,and aesthetics and culture of the Chinese civilization permeated the social life of the rich and the powerful as an“eastern fashion”.This trend was also reflected in the creation of“Chinese style”artworks by western artists.With the spread of“canopies”in Europe as the background,this article studies medieval prints,newspapers,oil paintings and design manuscripts and compares the forms and functions of original and mirror images of canopies by adopting methods in iconography,communication studies and cultural research,so as to learn more about the use and influence of Chinese etiquette elements in Europe,explore the trajectory of the integration,transformation and emergence of the Chinese image and elements in the introduction of the Chinese style to the west,and discuss the reason and cultural motivation of the emergence of“Chinese style”images.

关 键 词：华盖 东方时尚 中国风 图像传播 

分 类 号：J05[艺术—艺术理论]