乡村招商引智与文化传承的设计策略——以临安太阳镇为例  

Design Strategies for Rural Investment Attraction and Cultural Heritage Preservation:Taking Taiyang Town in Lin'an District as an Example

作　　者：方宏章 胡晓燕[2] 

机构地区：[1]浙江工业大学设计与建筑学院 [2]杭州师范大学美术学院

出　　处：《建筑与文化》2025年第2期236-238,共3页Architecture & Culture

摘　　要：文章聚焦乡村招商引智与文化传承的设计策略,选取临安太阳镇作为研究案例,分析其现状与挑战,提炼乡村发展经验,提出产业规划、品牌塑造、环境提升等对策,以促进经济可持续发展和文化传承。此外,文章还探讨了设计赋能路径,强调设计在乡村振兴中的关键作用,为相似乡村提供可操作性的发展框架。In examining the design strategy pertinent to rural investment and the preservation of cultural heritage,Taiyang Town in Lin'an District has been identified as a case study.This analysis will assess its present circumstances and challenges while distilling insights from rural development experiences.It is essential to propose strategic interventions,including industrial planning,branding initiatives,and environmental improvements,to foster sustainable economic growth and safeguard cultural heritage.Furthermore,the exploration of design-enabling pathways will underscore the pivotal role of design in rural revitalization,ultimately offering a practical development framework applicable to similar rural communities.

关 键 词：招商引智 设计赋能 视觉传达设计 乡村振兴 非遗文化 

分 类 号：G63[文化科学—教育学]