本地生活服务平台:价值创造、效率提升和福利增进机制研究  

Local Life Service Platforms:Mechanisms of Value Creation,Efficiency Improvement,and Welfare Enhancement

作　　者：许宪春 张一凡 朱莉[1,2] XU Xianchun;ZHANG Yifan;ZHU Li(Statistics School,Southwestern University of Finance and Economics,Chengdu Sichuan 611130;College of Big Data Statistics,Guizhou University of Finance and Economics,Guiyang Guizhou 550018)

机构地区：[1]西南财经大学统计学院,四川成都611130 [2]贵州财经大学大数据统计学院,贵州贵阳550018

出　　处：《经济纵横》2025年第1期88-99,共12页Economic Review Journal

基　　金：国家社会科学基金一般项目“全象国际资金循环表的编制与应用研究”(编号:21BTJ015)的成果。

摘　　要：随着网络渗透率的持续提高,消费性服务业成为经济发展的主要推动力之一。本地生活服务平台通过构建线上引流、线下消费的新模式,激活供需两端,有力促进本地经济高质量发展。本文从本地生活服务平台的数字化、本地化、服务性、持续性等特征出发,系统分析了本地生活服务平台对商品与服务市场、本地行业发展以及本地就业市场等三个方面的宏观价值创造和效率提升机制,以及对消费者、商家、灵活就业者的微观福利增进机理,厘清了本地生活服务平台在促消费、畅循环、稳就业等领域中的多重作用,为相关部门的政策制定提供科学参考。As the penetration rate of the Internet keeps increasing,the consumer service industry has become one of the main driving forces for economic development.Local life service platforms activate the supply and demand sides by building a new model of attracting online traffic and promoting offline consumption,effectively promoting high-quality development of the local economy.From the characteristics of digitalization,localization,serviceability,and sustainability of local life service platforms,this article systematically analyzes the mechanisms of value creation and efficiency improvement of local life service platforms for the commodity and service market,local industry development,and local employment market.Furthermore,this article probes into the welfare enhancement mechanism of local life service platforms for consumers,businesses,and flexible workers.It clarifies the multiple roles of local life service platforms in promoting consumption,circulation,and employment and provides reference for relevant departments in formulating policies.

关 键 词：平台经济 价值创造机制 福利效应 本地生活服务平台 

分 类 号：F270[经济管理—企业管理]