文学视频的兴起、特征及其意义——以bilibili视频网站为中心  

The Rise,Characteristics and Significance of Literary Videos--Focusing on the bilibili Video Website

作　　者：叶立文[1] 张智谦 Ye Liwen;Zhang Zhiqian

机构地区：[1]武汉大学文学院

出　　处：《天津社会科学》2025年第1期23-35,174,共14页Tianjin Social Sciences

基　　金：国家社会科学基金一般项目“中国当代作家的‘新话体批评’研究”(项目号:23BZW147);教育部人文社会科学研究规划基金项目“作家驻校制与文学教育的变革(1990—2020)”(项目号:20YJA751023)的阶段性成果。

摘　　要：文学视频是一种依托网络平台,通过融媒介的视频载体,以“解说”经典文学文本为主要内容的文学批评。它的兴起与当代青年的现实处境密切相关,同时也受到了网络社区文化的深刻影响。以bilibili视频网站为中心,文学视频显示出以下特征:一是批评主体的多元化;二是“人生的批评”;三是“说部”传统的复活;四是融媒介说书;五是“情动”机制下的“围炉夜话”与“豆棚闲话”。文学视频对中国文艺传统的赓续、对融媒介形式的运用,以及对虚拟场域的建构,不仅拓展了新媒体时代文学批评的边界,而且还以“破圈”的方式推动了批评的大众化运动。与此同时,在重建“人生的批评”的观念主导下,文学视频有力提振了当代文学批评的价值指引,继而让文学重返了普通读者的日常生活。Literary videos are a form of literary criticism that relies on online platforms,integrates multimedia,and primarily focuses on interpreting classic literary texts.Their rise is closely related to the contemporary youth's real-life situations and is also deeply influenced by online community culture.Centered on the bilibili video website,literary videos exhibit the following characteristics:(1)diversification of the critical subject;(2)criticism of life;(3)the revival of the Shuobu tradition;(4)multimedia storytelling;(5)Weiluyehua and Doupengxianhua under the theory of emotional dynamics.The inheritance of Chinese literary traditions in literary videos,the use of multimedia forms,and the construction of virtual spaces not only expand the boundaries of literary criticism in the new media era but also promote the popularization of criticism.At the same time,literary videos have significantly enhanced the value guidance of contemporary literary criticism,thereby allowing literature to re-enter the daily lives of ordinary readers.

关 键 词：文学视频 文学批评 说部 融媒介 情动 

分 类 号：I206.7[文学—中国文学] G206[文化科学—传播学]