大模型在电信经营分析中的应用  

Application of Large Model in Telecom Business Analysis

作　　者：方晖 FANG Hui(Jiangsu Telecom branch(China Telecom Co.,Ltd.Jiangsu branch),Nanjing 210037,China)

机构地区：[1]江苏电信分公司(中国电信股份有限公司江苏分公司),江苏南京210037

出　　处：《数字通信世界》2025年第2期130-132,共3页Digital Communication World

摘　　要：随着网络技术的发展,微博、微信等新兴通信工具为人们日常生活带来了翻天覆地的变革,电话和短信在人们的行为习惯中已经逐渐减少,对于电信运营商来说是一种巨大的挑战,企业内部的营销压力增大,运营商亟须对自身的业务流程进行优化调整,制定更为高效、精细的市场经营策略。大模型作为一个具有广泛应用前景的技术手段,能够通过深入的数据分析,为消费者提供更加优质的服务。本文将对大模型在电信经营分析中的应用进行分析与探讨,旨在运用大模型技术进行精准的市场经营分析,制定针对性强、效果显著的营销方案。with the development of network technology,micro-blog,wechat and other new communication tools for people's daily life has brought earth-shaking changes,telephone and text messages in people's behavior habits have been gradually reduced,it is a great challenge for telecom operators,and the internal marketing pressure is increasing.The operators need to optimize their business processes and make more efficient and detailed marketing strategies.As a technical means with wide application prospect,large-scale model can provide better service for consumers through in-depth data analysis.This paper will analyze and discuss the application of large-scale model in telecom business analysis,aiming to use large-scale model technology to conduct accurate market analysis,and make a targeted and effective marketing program.

关 键 词：大模型 电信运营商 经营分析 

分 类 号：TP3[自动化与计算机技术—计算机科学与技术]