社交媒体环境下用户截屏行为模型构建——基于扎根理论的探索  

Construction of User Screenshot Behavior Model in Social Media Environment:Based on Grounded Theory

作　　者：热孜亚·艾海提 郑小川 李珊珊[2] 范昊[2] Reziya Aihaiti;ZHENG Xiaochuan;LI Shanshan;FAN Hao(School of Information Management,Xinjiang University of Finance&Economics,Urumqi,830012;School of Information Management,Wuhan University,Wuhan,430072)

机构地区：[1]新疆财经大学信息管理学院,乌鲁木齐830012 [2]武汉大学信息管理学院,武汉430072

出　　处：《图书情报知识》2025年第1期101-112,共12页Documentation,Information & Knowledge

摘　　要：[目的/意义]社交媒体环境下用户截屏行为与个人数字资源管理、社会信任构建息息相关。本文旨在对截屏行为进行系统聚焦与整合性探讨,以构建社交媒体环境下用户截屏行为理论模型。[研究设计/方法]采用扎根理论,对22份访谈材料和爬取的681条微博帖子进行三阶段编码,构建了社交媒体环境下用户截屏行为模型。[结论/发现]社交媒体环境下用户截屏行为主要受到信息、动机、用户、技术及环境因素的影响,同时从截屏频率、工具和类型三方面揭示了截屏行为特征,截屏行为异化结果主要表现为数字囤积、社会交往隐患和知识产权风险。[创新/价值]从信息资源管理学科角度出发,将截屏行为作为社交媒体环境下的重要用户信息行为之一,探讨其产生机制、行为特征和异化结果,为社交媒体用户、平台服务提供改进建议,帮助抑制截屏异化行为结果。[Purpose/Significance]The screenshot behavior of users in the social media environment is closely related to personal digital resource management and social trust construction.This article aims to systematically focus on and integrate user screenshot behavior,and construct a theoretical model of user screenshot behavior in social media environments.[Design/Methodology]Based on grounded theory,22 interview materials and 681 posts crawled from Weibo are coded in three stages,and a user screenshot behavior model in social media environment is established.[Findings/Conclusion]The results show that user screenshot behavior in social media environment is mainly influenced by information,motivation,user,technology and environmental factors.At the same time,this study reveals the characteristics of screenshot behavior from three aspects:frequency,tools,and types of screenshot behavior.We also find that the alienation of screenshot behavior is mainly manifested in digital hoarding,communication risks,and intellectual property infringement.[Originality/Value]From the perspective of the discipline of information resource management,this paper takes screenshot behavior as one of the important user information behaviors in social media environment,and discusses its generation mechanism,behavior characteristics and alienation results.It then provides reference suggestions for social media users and platform services,help suppress the results of screen capture alienation behavior.

关 键 词：截屏行为 社交媒体 影响因素 扎根理论 行为异化 

分 类 号：G25[文化科学—图书馆学]