智媒时代大学生的网络集群失范行为及其应对策略研究  

Research on the coping strategies of college students’network cluster misbehavior in the era of intelligent media

作　　者：杨晓哲 李晓欧 YANG Xiaozhe;LI Xiaoou(School of Medical Devices,Shanghai University of Medicine&Health Sciences,Shanghai 201318,China)

机构地区：[1]上海健康医学院医疗器械学院,上海201318

出　　处：《中国医学教育技术》2025年第2期195-200,共6页China Medical Education Technology

基　　金：2020年上海市“阳光计划”项目“人工智能技术与学生思想政治教育工作的新融合”(20YG50);新工科背景下学生主体性驱动的医工融合人才培养模式探索与实践;2023年上海高校本科重点教改项目(沪教委高[2023]47号)。

摘　　要：随着智媒时代的到来,技术的广泛应用使网络集群失范行为从形式到内涵都发生了深刻的变化,主要表现为虚拟网络社群下大学生被群体情绪所裹挟逐渐极端化、“原子化”生存状态下大学生陷入“集体无意识”困境、新奇数字化符号表达助推大学生网络集群失范事件广泛传播。深入分析智媒时代大学生网络集群失范行为发生的演变规律和呈现方式,技术扩张催生群体极化、技术失控致使心态失序、虚拟现实导致价值迷失。为此,高校要以赋能主体意识为内核,契合内在需求为要义,优化人工智能技术为手段,探索出适合目前智媒时代特点下大学生网络集群失范行为的应对策略,营造健康网络环境,有效推动高校舆论引导工作内涵式扩展与创新性发展。With the arrival of the era of intelligent media,the widespread application of te-chonology has deeply transformed college students’network cluster misbehavior from the form to the connotation,which mainly includes being gradually polarized by group emotions under the virtual net-work community,falling into the dilemma of“collective unconsciousness”under the“atomized”state of existence,and novel digitized symbolic expression promoting the widespread of college students’improper network cluster events.This paper deeply analyzes the evolvement rule and presenting way of the occurence of college students’network cluster misbehavior in the era of intelligent media.The expansion of technology has given rise to group polarization,the loss of control of technology has led to disordered mentality,and virtual reality has led to the loss of values.For this reason,universities should take empowering the subject consciousness as the core,corresponding to the inner demand as the essence,optimizing the artificial intelligence technology as the means,explore the coping strategy of college students’network cluster misbehavior under the characteristics of the current era of intelli-gent media,create a healthy network environment,and effectively promote the connotative expansion and innovative development of public opinion guiding work of colleges and universities.

关 键 词：大学生 网络集群失范行为 心态失序 群体极化 价值迷失 

分 类 号：G40-057[文化科学—教育学原理]