AI主播与真人主播:一项语言审美视角的探析  

AI anchors versus live anchors:an exploration of a linguistic aesthetic perspective

作　　者：牛勇博 Niu Yongbo(Universiti Putra Malaysia,Selangor Malaysia 43400)

机构地区：[1]马来西亚博特拉大学,雪兰莪,马来西亚43400

出　　处：《人文与社会科学学刊》2025年第2期422-426,共5页

摘　　要：本研究从语言审美的角度分析了人工智能主播与真人主播的表现,并研究了不同语言体系(英语、汉语和日语)的语音美学特征。研究表明,真人主播在情感表达、语音韵律和人文价值方面更具优势,而AI主播尽管通过语音合成技术不断改进,但在审美方面仍存在限制。真人主播能够通过声音创造更具文化深度的表达,而AI主播难以再现这种美学体验,因为语言审美在汉语中不仅表现在声调和节奏上,而且还强调“意境”、“情致”和“韵味”等诗性特征。此外,不同语言体系的美学标准影响了观众对AI主播的接受度。例如,英语强调重音和节奏,而日语则强调音节均衡和敬语体系的韵律特征。研究表明,为了更好地满足不同语言用户的审美需求,人工智能主播未来的发展应结合汉语语言的美学特征.This study analyzes the performance of AI anchors and real anchors from the perspective of linguistic aesthetics,and investigates the phonetic aesthetic characteristics of different language systems(English,Chinese and Japanese).The study shows that real anchors have more advantages in emotional expression,voice rhythm and humanistic values,while AI anchors still have limitations in aesthetics despite continuous improvement through voice synthesis technology.Real anchors can create more cultural depth of expression through sound,while AI anchors are difficult to reproduce this aesthetic experience,because language aesthetics in the Chinese language is not only expressed in the tone and rhythm,but also emphasizes the"mood","sentiment"and"rhyme".The reason is that linguistic aesthetics in Chinese is not only expressed in tone and rhythm,but also emphasizes poetic features such as"mood","sentiment"and"flavor".In addition,the aesthetic standards of different language systems affect the audience's acceptance of AI anchors.For example,English emphasizes stress and rhythm,while Japanese emphasizes syllabic balance and rhythmic features of the honorific system.The study suggests that in order to better meet the aesthetic needs of users of different languages,the future development of AI anchors should incorporate the aesthetic characteristics of the Chinese language.

关 键 词：AI主播、 真人主播 语言审美 语音美学 跨文化比较 

分 类 号：G206[文化科学—传播学]