企业数字化转型的行业同群效应研究  

A Study on the Industry Peer Effects in Enterprise Digital Transformation

作　　者：郑晗 石翔燕 邓尧天 Zheng Han;Shi Xiang-yan;Deng Yao-tian(Southwestern University of Finance and Economics,Chengdu 611130;Shandong University of Finance and Economics,Jinan 250014;Sichuan University,Chengdu 610065,China)

机构地区：[1]西南财经大学会计学院,四川成都611130 [2]山东财经大学会计学院,山东济南250014 [3]四川大学经济学院,四川成都610065

出　　处：《当代财经》2025年第3期98-111,共14页Contemporary Finance and Economics

摘　　要：在数字经济与实体经济深度融合的背景下,数字经济已成为推动中国式现代化进程的关键力量。因此,深入考察企业数字化转型行为具有重要意义。基于2007—2021年沪深A股非金融上市公司数据的实证研究表明,企业数字化转型存在显著的行业同群效应,企业数字化转型的行业互动聚集现象明显。机制分析结果显示,竞争压力是企业数字化转型行业同群效应的核心驱动力,主要表现为信息环境越好、市场竞争越激烈,行业同群效应越显著。拓展性分析发现,当同群企业的绩效水平和地理邻近程度越高时,行业同群效应越显著,符合逻辑模仿律和先内后外律。异质性分析结果表明,在竞争环境相对激烈的非国有企业和高科技企业中,数字化转型的行业同群效应更为显著。In the context of further integration of digital economy and real economy,digital economy has become the key force driving Chinese modernization.Consequently,a thorough examination of enterprise digital transformation behaviors holds significant importance.An empirical study based on the data from A-share non-financial listed companies in Shanghai and Shenzhen Stock Exchanges from2007 to 2021 shows that there is a significant industry peer effect in the digital transformation of enterprises,revealing the phenomenon of industry interaction and clustering in the digital transformation of enterprises.The mechanism analysis results show that competitive pressure is the core driving force of the peer effect in the digital transformation industry of enterprises,which is mainly manifested as the better the information environment and the more intense the market competition,the more significant the peer effect in the industry.The expansion analysis reveals that the higher the performance level and geographical proximity of the peer enterprises,the more significant the industry peer effect,which conforms to the law of logical imitation and the principle of internal first and external second.In addition,the heterogeneity analysis results indicate that the industry peer effect of digital transformation is more significant in non-state-owned enterprises and high-tech enterprises with relatively fierce competitive environments.

关 键 词：数字化转型 行业同群效应 信息理论 竞争理论 

分 类 号：F275[经济管理—企业管理]