文化诊疗——中华老字号三维文化修复设计研究  

Cultural Diagnostics:Three-Dimensional Cultural Restoration Design of Chinese Time-Honored Brands in the Yangtze River Delta

作　　者：王亚亚 WANG Yaya(Huzhou University,Zhejiang Huzhou 313000,China)

机构地区：[1]湖州学院,浙江湖州313000

出　　处：《工业工程设计》2025年第2期1-8,共8页INDUSTRIAL&ENGINEERING DESIGN

基　　金：2024年度国家社科基金艺术学青年项目(24CG216)。

摘　　要：针对中华老字号在数字文明冲击下面临的存续危机,突破传统保护模式中“守旧”与“求新”的二元对立,构建可持续的中华老字号文化生命延续机制。基于中医整体观,构建“基因、生态、组织”三维文化模型,通过中医“望闻问切”四诊合参诊断中华老字号核心症候,进而设计“固基因-疏生态-活代谢”协同疗法。通过中华老字号临床实践验证理论效能,揭示中华老字号文化生命体通过“自组织拓扑生长、自适应数字迭代、自净化免疫应答”实现动态平衡的代谢规律,建立“诊断定位、靶向修复、稳态养护”范式诊疗体系。The work aims to address the survival crisis faced by Chinese time-honored brands under the impact of digital civilization,transcending the"preservation vs.innovation"dichotomy inherent in conventional conservation paradigms,and to construct a sustainable cultural vitality mechanism for these brands.Grounded in the holistic philosophy of Traditional Chinese Medicine(TCM),this study establishes a three-dimensional cultural model("gene-ecology-organization")and diagnoses core pathologies through TCM-inspired diagnostic methods(observation,auscultation,inquiry,palpation).A coordinated therapeutic framework of"gene stabilization,ecological unblocking,and metabolic activation"is subsequently designed.In conclusion,clinical validations of Chinese time-honored brands confirm the efficacy of this theory,revealing that these brands achieve dynamic equilibrium through metabolic principles characterized by"self-organizing topological growth,adaptive digital iteration,and self-purifying immune response."Furthermore,a systematic TCM-inspired protocol integrating"diagnostic positioning,targeted rehabilitation,and homeostasis maintenance"is established.

关 键 词：文化诊疗 中华老字号 文化修复 设计 

分 类 号：J0[艺术—艺术理论]