具身认知视角下非遗博物馆公共服务设计研究——以壮族霜降节博物馆为例  

Public Service Design of Intangible Cultural Heritage Museums from the Perspective of Embodied Cognition:with Frost's Descent Festival Museum of Zhuang as an Example

作　　者：刘世军[1] 陶红妃 LIU Shijun;TAO Hongfei(Guangxi Normal University,Guangxi Guilin 541001,China)

机构地区：[1]广西师范大学,广西桂林541001

出　　处：《工业工程设计》2025年第2期87-93,共7页INDUSTRIAL&ENGINEERING DESIGN

摘　　要：博物馆作为公共文化服务机构,其公益属性已成为最重要的特征,为公众提供服务是博物馆的主要使命。从具身认识理论出发,分析壮族霜降节博物馆的现有服务设计,发现其当前馆内服务痛点为个性化服务单一、体验性活动薄弱、数字化利用保守,进而从涉身性、体验性和情境性等多个维度思考该博物馆服务设计的痛点,构建了四个用户体验模型。根据用户体验地图深入挖掘痛点,提出了一系列优化馆内服务系统的设计策略,包括聚焦用户需求,注重用户分类化;协同馆藏资源,形成互动常态化;利用体感交互,健全数字多元化,为博物馆的服务设计提供实践建议。As museum is a public cultural service organization,its public property has become the most important feature.Providing services for the public is the main mission of the museum.Based on the theory of embodied cognition,this paper analyzes the existing service design of Frost's Descent Festival Museum of Zhuang,and finds that the current service pain points in the museum are single personalized service,weak experiential activities,and conservative digital use.Then,the pain points of the museum's service design are considered from multiple dimensions such as physical,experiential and situational,and four user experience models are constructed.Based on the user experience map,a series of design strategies to optimize the library service system are proposed,including:focusing on user needs and user classification;coordinating collection resources to form regular interaction;and using somatosensory interaction to sound digital diversification.It provides practical suggestions for the service design of museums.

关 键 词：具身认知 壮族霜降节 博物馆 服务设计 

分 类 号：J0[艺术—艺术理论] J524