国内高校助力中华文化东南亚传播路径探析  

xploring the Path of Promoting Chinese Culture in Southeast Asia Through Domestic Universities'Assistance

作　　者：农之天 陈苗 NONG Zhitian;CHEN Miao(Nanning Normal University,Nanning Guangxi,530000,China;Youjiang Medical University for Nationalities,Baise Guangxi,533000,China)

机构地区：[1]南宁师范大学,广西南宁530000 [2]右江民族医学院,广西百色533000

出　　处：《文化创新比较研究》2025年第10期164-168,共5页Comparative Study of Cultural Innovation

基　　金：2022年度广西高校中青年教师科研基础能力提升项目“后疫情时代新媒体视域下中华文化东南亚传播研究”(项目编号:2022KY0360);广西高等教育本科教学改革工程项目“面向汉语国际教育专业的第二课堂实践与培养模式探究”(项目编号:2022JGB252)研究成果。

摘　　要：随着命运共同体理念的深化和“一带一路”倡议的不断推进,中国与东南亚国家的关系更加密切,中国文化传播迎来了更加广阔的空间和机遇。国内高校助力中华文化在东南亚的传播,已成为提升中华文化在该地区影响力的重要方面,且具有建设文化交流阵地、培养文化传播者和丰富文化传播形式的重要作用。但是在实际文化传播过程中,高校面临着文化差异和认同挑战、资源支持和交流方式创新的挑战。这些挑战,可以通过建立基于文化特色的传播路径来打破文化壁垒,建立基于拓展多方资源的传播路径来打破资源限制,建立基于新媒体技术的传播路径、创新交流方式,提升国内高校助力中华文化在东南亚传播的效能。这对于提升中华文化国际形象、提升文化传播效力具有重要价值。With the deepening of the concept of a community with a shared future and the continuous promotion of the Belt and Road Initiative,China's relations with Southeast Asian countries have become closer and closer,and cultural communication has ushered in a broader space and opportunities.The assistance of domestic universities in promoting the dissemination of Chinese culture in Southeast Asia has become an important aspect of enhancing the influence of Chinese culture in the region,and plays an important role in building cultural exchange platforms,cultivating cultural disseminators,and enriching cultural dissemination forms.However,in the actual process of cultural dissemination,universities face challenges of cultural differences and identity,resource support,and innovative communication methods.To address these challenges,we can break down cultural barriers by establishing communication paths based on cultural characteristics,establish communication paths based on expanding multiple resources to break resource limitations,and establish innovative communication methods based on new media technology to enhance the effectiveness of domestic universities in promoting the dissemination of Chinese culture in Southeast Asia.This has significant value in enhancing the international image of Chinese culture and improving the effectiveness of cultural dissemination.

关 键 词：国内高校 中华文化 东南亚 传播 路径 创新 

分 类 号：H195[语言文字—汉语]