专创融合下的地方特色跨学科专业实践教学体系建构——以视觉传达设计为例  

Constructing an Interdisciplinary Professional Practice Teaching System under the Integration of Specialization and Innovation:A Case Study of Visual Communication Design

作　　者：罗小涛 LUO Xiaotao(Wenhua College,430074 Wuhan Hubei)

机构地区：[1]文华学院,湖北武汉430074

出　　处：《设计艺术研究》2025年第1期136-143,共8页Design Research

基　　金：2021年湖北高校省级教学研究项目(2021503);2022年湖北省教育厅科学研究计划项目(B2022378)阶段性研究成果。

摘　　要：针对地方高校专业特色缺乏、实践教学与专创教育相脱节等现实问题,通过地方文化优化课设资源,采取分层分级分类的方式,构建系统的地方特色文化专题三大进阶模块实践教学体系,即“形式基础课程模块―专题实践课设模块―专设创新研发模块”,以视觉传达设计专业为例,运用项目式跨学科教学理念创生品牌形象类、文创产品类和数字体验类三大地方特色产品群。该体系将地方文化、模块教学、学科整合和社会实践有机结合,促进地方高校专业特色化建设和学生创新实践能力的培养,推动地方文化的创新性保护与发展。This study confronts the dearth of distinctive professional features and the disjunction between practical teaching and specialized innovation education in local higher education institutions.It proposes a systematic three-tiered practical teaching system infused with local cultural characteristics,structured through a stratifi ed,graded,and categorized approach.The system encompasses the"Foundation Course Module,""Thematic Practice Course Module,"and"Innovation and Research Project Module."Focusing on the visual communication design discipline,the research integrates a project based,interdisciplinary pedagogy to cultivate three distinct local cultural product categories,brand identity,cultural and creative goods,and digital interactive experiences.This integrative framework amalgamates local cultural elements,modular teaching strategies,interdisciplinary approaches,and social engagement,thereby enhancing the distinctiveness of professional development in local colleges and nurturing students'innovative competencies,which in turn advances the innovative preservation and evolution of local cultural heritage.

关 键 词：专创融合 地方特色文化 跨学科 专业实践 

分 类 号：G642[文化科学—高等教育学]