一种基于多级库存策略的网络分销模型研究  

A Multilevel Stock Distribution Model Based on Web

作　　者：胡耀光[1] 王田苗[1] 马晓宁[1] 杨维明[2] 

机构地区：[1]北京航空航天大学机械工程及自动化学院 [2]北京北航海尔软件有限公司

出　　处：《中国机械工程》2003年第3期219-222,共4页China Mechanical Engineering

摘　　要：针对企业传统分销销售环节层次多、周期长 ,无法及时了解销售和库存状况 ,甚至造成客户资源分散、流失等问题 ,提出了一种基于网络的多级库存分销策略模型。分析了该策略模型下集中式和分布式需求控制两种方法 ,结合具体企业业务需求 ,开发了基于网络的多级库存分销系统 。With the coming of Web economy, the traditional business model will be changed into a network and E-business model. Marketing is the primary process that an enterprise realizes its profit. How to realize the maximal profit on the day of the Web economy is a problem that most companies have to face with.In this paper a multilevel stock model based on Web is proposed under analyzing the traditional sale model and two methods of controlling the requirement are analyzed. Authors attempt to prove that the said model is valuable and applicable to develop E-business through testing and verifying a company's actual process reengineering.

关 键 词：多级库存策略 网络分销模型 电子商务 需求预测 

分 类 号：F274[经济管理—企业管理] F713.36[经济管理—国民经济]