现代企业创新战略探析  

The Study of the Innovation Strategy of Modern Enterprises

作　　者：徐建军[1] 刘建军[1] 

机构地区：[1]中共潍坊市委党校,山东潍坊261041

出　　处：《潍坊学院学报》2003年第5期39-41,共3页Journal of Weifang University

摘　　要：创新是企业成功发展的不竭动力。知识经济条件下,全球经济一体化趋势日益加强,科学技术更新的速度不断加快,企业竞争日益加剧。为了在市场竞争中寻找出路,谋求发展,企业必须制定全面的创新战略。Innovation is the endless impetus of modem enterprises. With much deeper mergence of global e-conomy, the pace of the renovation of science and technology is becoming more and more fast and the enterprises' competition is getting keener. in order to be successful in market competition and develop themselves, enterprises should work out the all-sided innovation strategy.

关 键 词：企业管理 创新战略 创新理论 企业创新 管理创新 

分 类 号：F270.7[经济管理—企业管理]