提升我国零售企业竞争力 发展大型连锁零售企业集团  

Improving the Competence of Chinese Retailers and Developing Large Retail Groups

作　　者：谢庆华[1] 黄培清[1] 

机构地区：[1]上海交通大学安泰管理学院,上海200052

出　　处：《商业研究》2004年第7期78-80,共3页Commercial Research

摘　　要：当前我国零售企业的现状与国民经济快速发展的要求很不相称。我国加入WTO后,零售业竞争加剧,提升我国零售企业竞争力,发展大型连锁零售企业集团已是当务之急。我国要利用当前发展大型零售企业的有利条件。制定出国内零售企业提升竞争力的途径。Chinese retailers currently cannot keep up with the country's fast-moving economy. After China's entry into the WTO, the domestic retail industry sees even more fierce competition. Therefore, it is urgent to improve the competence of China's retailers and develop some of them into large retail groups. The paper analyzes the advantageous conditions for fostering large retailers in China and gives suggestions on how to improve the competence of domestic retailers.

关 键 词：零售企业 中国 核心竞争力 连锁经营 信息技术 供应链管理 品类管理 ECR 高效消费者响应 

分 类 号：F724.2[经济管理—产业经济] F721.7