太极拳跨文化旅游研究  

Taichi Cross-Cultural Tourism Research

作　　者：仇学琴[1] 吴东[1] Ilan Mukusheva Sri Lestari 

机构地区：[1]云南大学工商管理与旅游管理学院,云南昆明

出　　处：《现代管理》2019年第2期224-230,共7页Modern Management

摘　　要：太极拳集健身、养身、技击功能为一体,在国际和国内都有广泛的传播。太极拳习练者、爱好者以参加太极拳培训、太极拳赛事、论坛以及相关活动为主要目的,离开本土文化居住地到异质文化地短暂停留,并伴随观光游览活动,就产生了太极拳跨文化旅游。本文阐述了太极拳及太极文化的跨文化特点,分析了太极拳跨文化旅游的开发现状、存在的问题,并对太极拳跨文化旅游前景进行了论述。Taichi combines fitness,health and combat functions,and it is widely known both locally and abroad.The practitioners of Taichi,amateurs whose main goal is to participate in Taichi trainings,Taichi competitions,forums and related events,leave their native place of residence,travel to a different culture along with sightseeing and thus Taichi creates intercultural tourism.This article describes the cross-cultural characteristics of Taichi and its culture,and analyzes the current sit-uation with developments associated with Taichi tourism,as well as the problems linked to it.The article also discusses future of Taichi cross-cultural tourism.

关 键 词：太极拳 跨文化旅游 市场开发 

分 类 号：G6[文化科学—教育学]