茶产品标准化、规模化、品牌化文献计量分析  

Bibliometric Analysis of Standardization, Scale and Branding of Tea Products

作　　者：吴洁 王仕苹 刘祥秀 陈涛[1] 

机构地区：[1]贵州师范大学经济与管理学院,贵州 贵阳

出　　处：《统计学与应用》2025年第2期103-114,共12页Statistical and Application

基　　金：贵州省哲学社会科学重点项目:贵州提升茶产品标准化、规模化、品牌化水平研究(项目编号:21GZZD10)。

摘　　要：本文以中国知网(CNKI)为数据来源,以“茶产品标准化”或“茶产品规模化”或“茶产品品牌化”为检索对象,将检索日期区间设置为2004~2024年,利用CiteSpace工具对996篇相关文献进行计量分析。研究认为,从文献计量分析结果看,研究茶叶标准化、规模化、品牌化的机构主要以科研院所为主,“对策建议”和“乡村振兴”是当前核心关键词。产业融合发展研究是重要研究趋势。Taking China Knowledge Network (CNKI) as the data source, taking “tea product standardization” or “tea product scale” or “tea product branding” as the search object, and setting the retrieval date interval as 2004~2024, this paper makes a quantitative analysis of 996 related documents by using CiteSpace tool. The study concludes that from the results of the bibliometric analysis, the research institutions of tea standardization, scale and branding are mainly scientific research institutes, and “countermeasures” and “rural revitalization” are the core keywords at present. The research on industrial integration development is an important research trend.

关 键 词：茶标准化 茶规模化 茶品牌化 茶叶 

分 类 号：F42[经济管理—产业经济]