苏绣艺术在文创设计中的传承与应用  

The Inheritance and Application of Suzhou Embroidery Art in Cultural and Creative Design

作　　者：余文启 丁灵 

机构地区：[1]浙江农林大学暨阳学院,浙江 绍兴

出　　处：《Design（汉斯）》2023年第4期4107-4118,共12页设计（汉斯）

摘　　要：苏绣艺术是中国传统文化的重要组成部分。本文旨在研究苏绣艺术的特征,并为其在文创设计中进行有效传承。本文研究了苏绣文创产品的现状,通过对比苏绣艺术在其他文创产品中的运用,总结出苏绣文创产品新的创新点。本文重点探究苏绣纹样在现代文创产品设计中的传承、创新与应用,通过提取传统纹样进行创作传达出美好寓意,运用到实用性产品中,融合苏绣艺术传统技艺与现代创意,创造出多样化的苏绣文创作品,让苏绣艺术能被更多人看到。Suzhou embroidery art is an important part of traditional Chinese culture. This article aims to explore the characteristics of Suzhou embroidery art and study effective ways to inherit it through cultural and creative design. The current status of Suzhou embroidery cultural and creative products is investigated, and innovative approaches for incorporating Suzhou embroidery art into other cultural and creative products are summarized. The focus of this research is the inheritance, innovation, and application of Suzhou embroidery patterns in modern cultural and creative product design. By extracting traditional patterns and incorporating them into practical products, Suzhou embroidery art can be creatively expressed, combining traditional embroidery techniques with modern creativity to create a diverse range of cultural and creative works, making Suzhou embroidery art accessible to a wider audience.

关 键 词：苏绣艺术 文创设计 传统纹样 工艺传承 

分 类 号：TS9[轻工技术与工程]