2024 General University Characteristic Innovation Research Project of the Education Department of Guangdong Province“Research on the Transformation and Upgrading of Dongguan’s Manufacturing Industry Empowered by Cross-border E-commerce in the Context of New Productivity”(Project No.2024WTSCX347)。
With the rise of the global digital economy and the deep integration of digital technology into traditional manufacturing operations,cross-border e-commerce provides a new commercial model and pathways for transformin...
supported in part by the Philosophy and Social Planning Project of Heilongjiang Province under Grant Nos.20JYB031 and 23GLA011.
In the growing e-commerce industry,the problem of malicious business operations has become increasingly prominent,exposing many problems such as weak supervision of e-commerce platforms and no way for consumers to com...
Analyze the compatibility between cosmetics and live streaming e-commerce from its own nature,marketing means and supply chain characteristics.According to the prominent problems,sort out the relationship between all ...
The development of the Internet has led to a dramatic increase in online shopping users.E-commerce enterprises have been rising and becoming very successful in China in recent years.As an e-commerce platform establish...
Today,the e-commerce live broadcast industry has formed a huge market,and it has become one of the important ways for most netizens to purchase goods.Live streaming has brought new opportunities for e-commerce and new...
With the advent of the Internet era, the traditional extensive marketing model has been seriously affected. In contrast, the increasingly prosperous personalized e-commerce market relies on the support of e-commerce p...
Supported by National Natural Science Foundation of China(31601235);CSC Scholarship(Overseas training program for young backbone teachers in Colleges and Universities,No.201806665009);Guangxi Natural Science Foundation(2017GXNSFBA198241);Bossco Innovative Talents Training Project for Young Teachers(BRP180251)。
At present,rural e-commerce is characterized by obvious improvement in market prospect,development scale and development momentum,but there are also some problems,such as farmers’low acceptance of e-commerce,lack of ...
Based on the game theory,the service sensitivity coefficient is introduced to construct four marketing game models,which include a single flagship store,a single self-operated store,a direct sales-flagship store,and a...
supported by the Zhejiang Provincial Philosophy and Social Science Planning Project of China(Grant No.20NDJC096YB);the National Key Research and Development Project of China(Grant No.2017YFF0209600)
The e-commerce standard internationalization has become the strategic targets of China’s digital economy.This paper proposes the system dynamics model through analyzing the internal and external factors of e-commerce...
supported by Laboratory construction project of Shandong University of Technology"Cross border e-commerce B2C platform product operation simulation experiment construction"(2020018).
Taking the construction of new liberal arts as a background,this paper proposes that the international economy and trade major should optimize the teaching system and personnel training mechanism by adding the new cro...