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机构地区:[1]中共广东省委宣传部 [2]中共广东省委宣传部文艺处
出 处:《文化遗产》2008年第4期1-4,157,共5页Cultural Heritage
摘 要:本文阐述了传统节日中蕴含的优秀思想,指出传统节日是中华民族宝贵的精神财富和文化遗产,具有调节个人心理与社会情绪的功能,应对其加以继承和创新,使之成为弘扬民族优秀传统文化,促进和谐社会建设的重要资源。文章探讨了保护、开发和运用传统节日的途径,提出倡导传统节日的关键在于进行现代性的转换,赋予其新的时代内涵,从行政推动、市场运作、专业参与、媒体造势、旅游承载等五个角度,提出了调动各种社会资源打造广东省节日文化品牌的建议。This paper elaborates the outstanding thoughts implicated in traditional festivals,and indicates that traditional festival,which possesses a function of adjusting individual psychology and social emotion,is the precious mental treasure and cultural heritage of China.It should be inherited and innovated and then be made an important resource which carries forward Chinese outstanding traditional cultures and promotes the construction of harmonious society.The paper discusses the ways to protect,develop and use traditional festivals,and puts forwards that the key to advocate traditional festivals lies in undertaking a modern switch,which gives them a novel connotation of times.With five angles of executive promotion,marketing,professional engagement,media support,tourism bearing,it also gives suggestions for making Guangdong festival label by using all kinds of sources.
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