论18世纪荷兰东印度公司在华经营之道  

The Business Strategy of the VOC in China in the 18th Century

作　　者：刘勇[1] 

机构地区：[1]厦门大学南洋研究院,副教授厦门361005

出　　处：《海交史研究》2011年第2期104-116,共13页Journal of Maritime History Studies

基　　金：2011年度教育部人文社会科学研究一般项目"近代中荷茶叶贸易史研究"(项目批准号11YJC770033)阶段性成果

摘　　要：18世纪广州特殊的商业环境促使荷兰东印度公司在该港口形成了自己独有的经营策略。此策略不仅仅表现在该公司驻广州商馆人事组织与管理上,同时也体现在公司贸易代表与贸易伙伴、中国官府、竞争对手以及当地雇员的关系上。本文资料来源主要依据荷兰东印度公司及其驻广州商馆档案,此第一手资料可以帮助我们深入了解该公司贸易代表的在华经营之道。Extraordinary local commercial conditions in Canton in the eighteenth century gave rise to a very particular business strategy of the VOC at that port.This strategy is apparent not only in the internal organization of the VOC personnel in Canton but also in the VOC trade representatives' relations with their competitors from other nations,their local trading partners,the Company's local servants,and the local authorities.This paper is based on Dutch archival sources:the archives of the VOC and the Dutch factory in Canton,which are the first-hand account and the best sources to give us an insight into the way in which the VOC trade representatives conducted their business at that port.

关 键 词：荷兰东印度公司 广州 大班 贸易 

分 类 号：F279.351[经济管理—企业管理]