企业电子商务价值创造过程模型  

Model of e-business value-creation process for enterprises

作　　者：赵晶[1] 朱镇[1] 

机构地区：[1]中国地质大学(武汉)经济管理学院电子商务国际合作中心,武汉430074

出　　处：《管理科学学报》2010年第12期46-60,75,共16页Journal of Management Sciences in China

基　　金：国家自然科学基金资助项目(701720347067206471072080);教育部人文社会科学一般项目成果资助项目(06JA630068);武汉市科技计划资助项目(200770834321)

摘　　要：提出电子商务价值创造过程是一个动态的因果关联转化过程,从流程视角建立战略—资源—能力—价值四个维度变量构成的理论模型.突破前人静态"结构化"视角,新型电子商务流程作为连接变量因果关联关系的中介,采用实证研究方法,依据177个企业的流程调查数据,运用结构方程验证了模型的系列假设,发现和总结了三个推进阶段构成的因果关联进程和阶段特征,揭示了企业从战略规划直至能力产生电子商务价值的作用机制,为企业电子商务价值理论提出了创新性的研究观点和发现.This paper proposes e-business value-creation to be a dynamic conversion process. From an e-business process point of view, we present a model of e-business value-creation process to examine the casual relationships among strategy, IT resources, e-business capabilities and process performance. Unlike former research that is from a structural and static view, this paper goes deep into casual links among factors at a e-business process level and explains the mediating role of e-business process in value creation. Based on the model, a series of hypotheses is developed. An empirical study of 177 manufacturers in China validates the proposed hy- pothesizes using structural equation modeling （SEM）. The results demonstrate a critical causal link from e-business strategy planning to integrative use of IT resources and consequently generating distinctive e-business capabilities and process performance. The characteristics of three-stage process in e-business value creation are summarized. This research also provides a new approach to exploring the e-business value creation.

关 键 词：电子商务流程 战略规划 IT资源 电子商务能力 流程绩效 电子商务价值 

分 类 号：F270.7[经济管理—企业管理]