涂抹时尚——论涂鸦艺术在服装设计中的运用  

Daubing Fashion——the Application of Graffiti Art in Costume Design

作　　者：黄向群[1] 

机构地区：[1]金陵科技学院艺术学院,江苏南京211169

出　　处：《金陵科技学院学报（社会科学版）》2010年第4期45-48,共4页Journal of Jinling Institute of Technology(Social Sciences Edition)

摘　　要：近年来,随着涂鸦文化的蔓延以及多元价值观的日趋成熟,服装与涂鸦艺术已经逐渐形成一种密不可分的设计联姻,诸多的服装品牌和设计师相继成功推出了以涂鸦为主体的消费产品和创意作品。对现代服装设计来说,涂鸦艺术不仅对其有着特殊的设计价值,也为其带来了全新的营销理念,更是影响了其产业的消费文化。对涂鸦艺术的社会背景、艺术特征及其与现代服装设计的诸多关联进行了阐释,举例分析了涂鸦在现代服装设计中的设计价值,阐述了当代服装设计中文化符号的重要意义,呼吁了广大服装设计师观察生活,融入社会,创造出具有时代语境的设计作品。In recent years,with the spread of graffiti culture and the maturation of multiple values,clothing and graffiti art has gradually formed an inseparable marriage in the field of design.Many clothing brands and designers have successively presented graffiti as the main consumer products and creative works.For the modern costume design,the graffiti art not only has a special design value,generates a new marketing concept,but also influences its industrial consumer culture.This article interprets the social background of graffiti art,artistic characteristics and its connections with modern costume design.It then analyses and exemplifies its design values in the modern costume design and describes the important significance of cultural symbols in contemporary costume design.Finally it appeals to the costume designers to observe life and integrate into the community to create the design works in the context of our age.

关 键 词：涂鸦 亚文化 服装设计 文化符号 

分 类 号：J523.5[艺术—艺术设计]