高职旅游电子商务课程建设探究  

The Exploration on Curriculum Construction of Higher Vocational Tourism E-commerce

作　　者：卢瑞[1] 张耀武[1] 

机构地区：[1]三峡旅游职业技术学院,湖北宜昌443100

出　　处：《辽宁高职学报》2012年第2期70-72,共3页Journal of Liaoning Higher Vocational

基　　金：教育部高职高专旅游管理类专业教指委教育科研"十二五"规划2011年度重点立项课题(GLJKT201101009)

摘　　要：信息时代的旅游专业人才培养工作,要充分考虑行业企业的信息化发展要求。在高职院校旅游人才培养工作过程中,旅游电子商务作为提升学生旅游信息素养的核心课程,需要在人才培养工作过程中予以特别关注。从旅游电子商务课程设置的必要性、课程教学目标出发,提出了旅游电子商务课程体系构建的基本思路及框架,为高职院校旅游类专业开设旅游电子商务课程提供了有益的参考。The talents＇ training work in tourism major during the information age should fully consider the demand of information development of industry enterprises. In the process of tourism talents＇ training work in higher vocational colleges, as the core curriculum to promote students＇ tourism information quality, tourism E-commerce should be paid grcat attention to in the process of talents＇ training work. Starting from the necessity of tourism E-commerce curriculum setting and the goal of curriculum teaching, this paper puts forward the basic thought and frame of constructing tourism E-commerce curriculum system, providing the beneficial reference for tourism major in higher vocational colleges to open tourism E-commerce curriculum.

关 键 词：高等职业教育 旅游电子商务专业 课程 建设 

分 类 号：G712[文化科学—职业技术教育学]