基于利益相关者理论的小费制度与旅游服务质量分析  

Analysis on Tip System and Tourism Service Quality Based on Stakeholder Theory

作　　者：方百寿[1] 纪锡萍[1] 

机构地区：[1]中国海洋大学管理学院,山东青岛266100

出　　处：《旅游论坛》2012年第4期54-58,共5页Tourism Forum

摘　　要：旅游服务质量低下是旅游业发展的瓶颈,一直都是社会关注的热点。利用利益相关者理论分析了旅游服务质量差的原因,认为小费制对于中国旅游服务质量的提升具有重要的意义,并提出了促进小费制顺利实施的措施。Low quality of tourism services is the bottleneck of the development of tourism, which has always been the hot of the social concern. In this paper, the stakeholder theory was used to analyze the causes of poor quality of tourism services. The paper holds the tip system is of great significance for the enhancement of the quality of tourism services in China, and proposes some measures to promote the smooth implement of tipping system.

关 键 词：旅游服务质量 小费 利益相关者理论 

分 类 号：F592[经济管理—旅游管理] F203[经济管理—产业经济]