工学结合环境下电子商务专业实践教学探索  

Exploration on the Practical Teaching in E-commerce Major under the Environment of Work-study Combination

作　　者：舒曼[1] 卜伟[1] 

机构地区：[1]抚顺职业技术学院,辽宁抚顺113122

出　　处：《辽宁高职学报》2013年第1期72-73,102,共3页Journal of Liaoning Higher Vocational

基　　金：抚顺职业技术学院2011年度立项课题(20110202)

摘　　要：探索高职电子商务专业工学结合环境下的实践教学模式,对于促进电子商务学生对口就业,满足社会日益增长的电子商务专业用人需求具有重要意义。提出了通过对高职电子商务专业人才需求状况进行调查,分析当前高职院校电子商务专业实践教学中存在的问题,从校企密切合作,紧密跟踪企业的岗位需求,系统规划实践教学;人才培养清晰定位,实践教学突出重点;充分利用各方面条件提高学生实践能力等方面对工学结合环境下高职电子商务专业实践教学改革的建议。Under the environment of work-study combination, this paper explores the practical teaching mode in higher vocational e-commerce major, which plays an important role for promoting e-commerce students＇ employment and satisfying the employing requirements of society with the rapid increase of talents in e-commerce major. Surveyed on talents＇ needing situation in higher vocational e-commerce major, this paper analyzes the existing problems of practical teaching in higher vocational e-commerce major. It closely follows the needs of enterprise post and plans＇ practical teaching systematically with the close college-enterprise cooperation. It emphasizes practical teaching with the clear orientation of talents＇ training. It fully makes use of various conditions to promote students＇ practical ability, and puts forward suggestions on the reform of practical teaching in higher vocational e-commerce major under the environment of work-study combination.

关 键 词：电子商务 实践教学 职业技能 

分 类 号：G712[文化科学—职业技术教育学]