高职《物流市场开发》课程一体化教学设计与实施  

Design and Implementation of Integrated Teaching of Higher Vocational Logistics Market Development Course

作　　者：张梅[1] 

机构地区：[1]南宁职业技术学院商学院,广西南宁530008

出　　处：《物流技术》2014年第2期377-379,共3页Logistics Technology

基　　金：广西教育厅新世纪教改项目"基于工学结合的高职经管类人才培养模式研究-以服务北部湾经济区为例"(2009A039)阶段性成果

摘　　要：针对高职《物流市场开发》课程的性质和特点,进行了教、学、做、用一体化式的教学设计,较好地解决了传统课程理论与实际相脱节的问题,对高职课程设计和人才培养都具有较强的实用价值。In this paper, in the view of the nature and characteristics of the higher vocational Logistics Marketing Development course, we designed the integrated system for its teaching, learning, working and using which effectively overcame the disconnection between theory and practice abundant in the traditional teaching methods of this course.

关 键 词：高职 物流市场开发 一体化教学设计 

分 类 号：G712.4[文化科学—职业技术教育学]