产教融合校企合作助推电子商务专业发展——以长江职业学院电子商务专业为例  

E-commerce Major Development Under Production-education Integration and School-enterprise Cooperation——A Case Study of Wuhan Technology and Business University

作　　者：仲蓬[1] 韩永平[1] 

机构地区：[1]长江职业学院,湖北武汉430074

出　　处：《湖北成人教育学院学报》2014年第4期24-25,共2页Journal of Hubei Adult Education Institute

基　　金：长江职业学院教科研项目<高职电子商务专业项目实践教学的开发与实践>(项目编号:2012X021)的研究成果

摘　　要：本文介绍了长江职业学院电子商务专业的校企合作和实践教学改革。通过对校企合作的阶段性介绍,阐释了实践教学的一般方向,并结合自己的教学实践,指出了以企业项目为载体来组织项目化教学的思路。This paper introduces practical teaching reform and school-enterprise cooperation of e-commerce majors in Changjiang Professional College. Through phased introduction school-enterprise cooperation, the paper explains the general direction of the practice of teaching, and combined with my own teaching practice, points out that enterprise projects should be taken as the carrier to organize the project teaching.

关 键 词：校企合作 实践教学 电子商务 

分 类 号：G646[文化科学—高等教育学]