外部激励对产品创新中个人创造力的影响  

The Impact of Extrinsic Rewards on Individual Creativity during Fuzzy Front End Phase of Product Innovation

作　　者：郭婧[1] 苏秦[2] 孙林岩[3] 

机构地区：[1]西安交通大学管理学院,西安710049 [2]西安交通大学机械制造系统工程国家重点实验室,西安710049 [3]西安交通大学过程控制与效率教育部重点实验室,西安710049

出　　处：《科学学与科学技术管理》2015年第1期162-170,共9页Science of Science and Management of S.& T.

基　　金：国家科技支撑计划项目(2012BAH08F06);国家自然科学基金项目(71371151)

摘　　要：关于激励对创造力影响的相关研究一直存在很大争议。以产品创新小组成员为研究对象,分析产品创新模糊前端外部激励对个人创造力的影响,以及大五人格对其关系的调节效应和知识共享的中介效应。结果表明:外部激励通过知识共享对个人创造力产生正向影响。此外,外向性、开放性以及神经质人格对两者的关系起到调节作用,并且该调节作用也是受到知识共享中介影响的。The effect of extrinsic rewards on individual creativity has always been a controversial issue in creativi-ty literature. Using employees in product innovation team as subjects, this study will analyze the impact of extrin-sic rewards on individual creativity, and the moderating effect of Big Five Personality and the mediating effect of knowledge sharing among group members, during Fuzzy Front End phase. The results show extrinsic rewards posi-tively impact on individual creativity through knowledge sharing. Besides, openness to experience, extraversion, and neuroticism moderate the relationship between extrinsic rewards and individual creativity, and their moderating effects are also mediated by knowledge sharing.

关 键 词：产品创新 外部激励 人格 知识共享 个人创造力 

分 类 号：F272.92[经济管理—企业管理]