在线中文用户评论研究综述:基于情感计算的视角  

Research on Online Users' Reviews in Chinese:Basing on the Perspective of Affective Computing

作　　者：吴应良 黄媛[1] 王选飞 

机构地区：[1]华南理工大学经济与贸易学院电子商务系,广东广州510006 [2]华南理工大学现代服务业研究院电子商务与大数据管理研究中心,广东广州510006

出　　处：《情报科学》2017年第6期159-163,170,共6页Information Science

基　　金：国家自然科学重大资助项目(71090403/71090400);国家自然科学基金项目(70440011);国家社会科学基金项目(16BGL190);国家社会科学基金项目(15BJY149)

摘　　要：【目的/意义】在电子商务服务中,用户评论对交易决策与用户行为的影响日益凸显,如何根据这一重要的在线语料数据集来正确判断用户的情感倾向,正确理解消费者行为与交易决策机制,是一个重要并需要深入研究的课题。【方法/过程】本文讨论了情感计算与用户评论的基本概念和内涵,提出了一个基于情感计算的在线中文用户评论研究与应用的分析框架,其次基于这一分析框架,系统地分析阐述了本领域的研究与发展现状。【结果/结论】指出未来需要关注的研究和发展方向,为未来的研究提供参考。[Purpose/significance ] In the aspect of e-commerce service, the impact of users＇ review on decision transaction and user behavior has become more and more important. How to judge users＇ emotional tendencies, understand consumers＇ behavior and transaction decision-making mechanism basing on online corpus data set is an important and in-depth studying research topic. [Method/process] Firstly, this paper discussed basic concepts and connotations of affective computing and users＇ reviews, and put forward an analytical framework of online users＇ reviews basing on affective computing. Then, basing on the analytical framework, this paper systematically analyzed research status and development in this yield. [Result/conclusion] Finally, it pointed out the future research and development direction which needed attention and provided reference for future research.

关 键 词：在线用户评论 情感计算 文本挖掘 情感分类 文本分类 信息抽取 

分 类 号：G203[文化科学—传播学]