概念整合理论对电子商务专业英语词汇教学的启示  

Conceptual Integration Theory and its Implications for E-Commerce English Vocabulary Teaching

作　　者：董丰[1] 

机构地区：[1]焦作师范高等专科学校外国语学院,河南焦作454000

出　　处：《湖北函授大学学报》2017年第12期170-171,共2页

基　　金：焦作师范高等专科学校2016年度教学改革项目"认知语义学理论对高职高专学生英语多义介词习得作用的实证研究"研究成果之一

摘　　要：英语在国际电子商务活动中起到重要的桥梁作用。作为一种专门用途英语(ESP),电子商务专业英语词汇涉及领域众多,含义复杂,难教,难学。本文以概念整合理论为基础,提出在教学中,教师应该运用该理论运作机制来指导电子商务英语词汇教学,从而激发学生的学习兴趣,提高学习效率。English is playing an important role in the international e -commerce activities. E -commerce English is a variety of English for specific purpose, the professional vocabulary of which, with complex meanings, involves many special fields and is difficult to teach and learn. Based on the conceptual integration theory, the study puts forward the necessity and feasibility of applying the operational mechanism of this theory to the teaching of e - commerce English vocabulary, so as to inspire students learning interest and improve their learning efficiency.

关 键 词：概念整合理论 电子商务专业英语词汇 教学 

分 类 号：G642[文化科学—高等教育学]