从自利到德行:商业组织的制度逻辑变革研究  

From Self-interest to Virtuousness:A Study of the Change of Business Organizations' Institutional Logics

作　　者：刘德鹏 贾良定[2] 刘畅唱[2,3] 蔡亚华[4] 郑雅琴[5] 

机构地区：[1]山东大学管理学院 [2]南京大学商学院 [3]江苏海事职业技术学院 [4]上海财经大学国际工商管理学院 [5]南京财经大学营销与物流管理学院

出　　处：《管理世界》2017年第11期94-111,共18页Journal of Management World

基　　金：国家自然科学基金资助的重点项目"中国企业专业化管理研究"(批准号:71632005);面上项目"个体认知;团队动态对创业机会识别的影响:基于新颖性和有用性权衡的视角"(批准号:71672080);国家自然科学基金青年项目"集群企业知识交换的行为过程;影响因素及其作用机理研究"(批准号:71502025);青年项目"明星员工的同伴效应:个体和团体层次的实证研究"(批准号:71502094);青年项目"企业负面事件应对策略与利益相关者感知:基于社交媒体大数据的研究"(批准号:71602086);"中国特色社会主义经济建设协同创新中心"的支持

摘　　要：近年来,商业组织的"社会脱嵌"问题越来越受到学者关注,学者们从多个角度对造成这一问题的原因进行了反思,可是这些反思大多只触及了商业组织局部性问题。实际上,商业组织令人失望的社会表现根植于其自利主义制度逻辑之中,而非是局部性的问题。本文认为解决商业组织"社会脱嵌"问题,采用德行制度逻辑替代自利主义制度逻辑是可行道路。在回顾了哲学、积极组织行为学和积极组织学术对德行的探索的基础上,进一步讨论了德行制度逻辑相比于自利主义、社会责任制度逻辑在商业组织场域的优势,指出采用德行制度逻辑替代自利主义制度逻辑的合理性和可能性。最后,针对现有文献对德行替代自利主义的制度逻辑变革过程鲜有讨论的现状,本文建立了多层次、多进程的制度逻辑变革模型,对"谁将变革"、"如何变革"和"为何变革"等重要理论问题进行了探索。In recent years, scholars are increasingly concerned with the" social disembeddedness "problem of business organizations. Despite many scholars have tried to seek the cause to the phenomenon from different perspectives, such discourses were mainly restricted to local reflections. Nonetheless, we believe that" social disembeddedness "of business organizations is rooted in its dominant logic of self-interest which is a global and fundamental issue. Thus, in thispaper, we propose that the solution to this problem should be the replacement of self-interested institutional logic with virtue institutional logic. We first reviewed the literature on virtue in the domains of philosophy, positive organizational behavior and positive organizational scholarship. Then, we discussed the strengths that virtue institutional logic has over self-interested institutional and social responsibility institutional logics. We elaborated on the feasibility and reasonableness of urging organizations to replace their current self-interested institutional logic with virtue institutional logic. Finally, we built a multi-level and multi-process institutional logic change model to elaborate on the questions of" who will change "," how to change "and" why to change "in order to contribute tothe current theoretical gap in institutional logic transformation literature.

关 键 词：社会脱嵌 自利主义 组织德行 制度逻辑 制度变革 

分 类 号：F270[经济管理—企业管理]