多模态理论视角下多媒体课件应用研究——以2014年全国多媒体课件大赛获奖课件为例  

On Making Multimedia Courseware Based on Multiliteracy——On the Basis of Awarded Course Ware of 2014 National Multimedia Course Ware Competition

作　　者：莫川川[1] 

机构地区：[1]广州番禺职业技术学院外语外贸学院,广东广州511400

出　　处：《韶关学院学报》2017年第12期20-24,共5页Journal of Shaoguan University

基　　金：广东省高等职业教育"十三五"特色专业建设项目(粤教高函[2015]189号);广州市高等学校教育教学改革项目(2017D01)

摘　　要：多元识读研究长期欠缺实证研究的支持,笔者从多模态理论的图像语法和认知心理学分层加工理论入手,以全国大赛获奖课件为对象,揭示了优质课件中文字与图像内容呈现的特点,并对文字与图像的交互作用进行了讨论.研究证实了图像语法在多媒体课件制作中的有效性,并认证了镜像图像在教学过程中的首选图像地位.Multiliteracy study has long been criticized for the shortage of empirical supports. Taking advantage of visual grammar and the theory of depth of processing, the present study analyzes a national-awarded multimedia courseware to shed lights on the literal and visual presence of its teaching content, and also the interactions between words and images in it. The results testify the effectiveness of visual grammar in the making of multimedia courseware and show that mirrored images are primary sources in accompanying words.

关 键 词：多元识读 图像语法 分层加工理论 多媒体课件 词汇教学 

分 类 号：G642.41[文化科学—高等教育学]