孵化网络契约与信任关系研究——基于技术重叠的调节效应  

The relationships between contract and trust in incubator network:The moderating role of technique overlapping

作　　者：王兆群[1] 胡海青[1] 李浩[1,2] 崔杰 WANG Zhao-qun;HU Hai-qing;LI Hao;CUI Jie(School of Economics and Management, Xi＇ an University of Technology, Xi＇ an 710054, China;School of Economics and Managemen, Gansu Political Science and Law Institute, Lanzhou 730000, China;School of Business, Xi＇an International Studies University, Xi＇an 710128, China)

机构地区：[1]西安理工大学经济与管理学院,陕西西安710054 [2]甘肃政法学院经济管理学院,甘肃兰州730000 [3]西安外国语大学商学院,陕西西安710128

出　　处：《科学学研究》2018年第4期714-722,共9页Studies in Science of Science

基　　金：国家自然科学基金资助项目(71672144,71372173);西安社会科学规划课题重点项目(17J85)

摘　　要：伴随孵育机制网络化发展,孵化网络中的网络成员更加丰富,信任本身已不足以维系开放的网络关系。契约这一传统治理机制的有效发挥,被视为网络关系构建过程中信任缺失的重要补充。而忽视对网络关系异质性的构建基础——技术重叠的考察,限制了现有孵化网络治理相关研究结论对孵育机制的解释力。基于此,本文探索了孵化网络中契约与信任的概念模型,利用问卷调查和多元层次回归模型,验证孵化网络不同维度契约对不同维度信任的影响路径,以及技术重叠在其过程中的调节作用。研究表明：契约控制对企业能力信任和行为信任有正向影响,且技术重叠对其有调节作用;契约协调对企业行为信任有正向影响,不过,技术重叠调节作用并不明显。With the development of the incubation mechanism network,the network members in the incubation network are more abundant,and the trust itself is not enough to maintain the open network relationship. The effective operation of this traditional governance mechanism is regarded as an important supplement to the lack of trust in the construction of network relations. While,ignoring the construction basis of the network relationship heterogeneity-the overlap of technology,limited the explanatory power of existing hatching network governance related research conclusions on the incubation mechanism. This paper explores the conceptual model of contract and trust in the incubation network,and uses the questionnaire survey and the multivariate hierarchical regression model to verify the influence path of the different dimension contract on the trust of different dimensions,even the regulation of the technology overlap in the process. The research shows that contractual control has a positive effect on ability trust and behavior trust,with a positive moderating effect of technology overlap. Contractual coordination has a positive effect on behavior trust,but the moderating effect of technical overlap is not obvious.

关 键 词：契约控制 契约协调 能力信任 行为信任 技术重叠 

分 类 号：F270[经济管理—企业管理]