基于web日志和web内容的混合信息推送方法研究  

Research on Hybrid Information Push Method Based on Web Log and Web Content

作　　者：肖宏飞[1] Xiao Hongfei(Chuzhou Vocational And Technical College,Chuzhou239000,China)

机构地区：[1]滁州职业技术学院,安徽滁州239000

出　　处：《黄山学院学报》2018年第5期40-45,共6页Journal of Huangshan University

基　　金：安徽省职业与成人教育学会教育科研规划课题(azjxh1616)

摘　　要：通过信息推送的方法,提出基于web日志和web内容的混合挖掘策略。阐述混合信息推送方法的基本思想和设计步骤,提出N-gram技术混合挖掘策略设计,并对网页信息预处理、用户识别和K-medoids算法等进行详细描述。混合信息推送方法研究目的是通过混合挖掘策略,从而实现对访问用户相对精准的信息推送。A hybrid mining strategy based on Web log and Web content is proposed through themethod of information Push. This paper expounds the basic concept and design procedures of hybridinformation push method and puts forward its design by using N-gram technology. It also preprocesses theinformation on the Web page; further describes user identification and K-medoids algorithm. The purposefor study in hybrid information push is to achieve relatively accurate information push for the users throughutilizing hybrid mining strategy.

关 键 词：WEB日志挖掘 WEB内容挖掘 信息推送 个性化服务 

分 类 号：TP392[自动化与计算机技术—计算机应用技术]