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作 者:吴庆松[1] WU Qing-song(Hunan University of Commence,Changsha,Hunan 410205)
机构地区:[1]湖南商学院,湖南长沙410205
出 处:《商学研究》2018年第5期29-33,共5页Commercial Science Research
基 金:湖南省教育厅科研重点项目"中国情境下中小微企业技术创新市场导向研究"(项目编号:14A080)
摘 要:中兴"芯片"事件进一步引发了业界对技术创新市场导向的重视。本文通过梳理技术创新市场导向在内涵认知、创新绩效的关系、技术创新市场导向与创新方式选择以及技术创新市场导向应用方面的诸多困局,提出了企业技术创新市场导向的出路在于:确定本土化技术创新市场导向的内涵、厘清企业技术创新市场导向作用机制、辨析不同类型企业在技术创新市场导向下的创新响应和创新方式选择、从内外两个方面解决技术创新市场导向下的应用等方面的思路,丰富了我国企业技术创新市场导向研究的成果。ZTE "chip" incident further triggered the industlTg emphasis on market - oriented technological innovation. This paper combs out the dilemmas of market - oriented technological innovation in terms of connotation cognition, the relationship between market orientation and innovation performance, the choice of innovation mode toward market orientation, the application of market - oriented technological innovation, and puts forward that the countermeasures of market - oriented technological innovation for enterprises lies in the following aspects: to confirm the connotation of localization of market - oriented technology innovation, to clarify the function of market - oriented enterprise technology innovation, to distinguish the different responses and choices of enterprises under the market orientation of technology innovation, and to the apply market - oriented technology innovation fl'om both internal and external aspects. It enriches the research results of market - oriented technological innovation in Chinese enterprises.
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