数据化运营电商专业课程地图的设计与实施路径分析——基于《悉尼协议》  

Design and Research on Course Map and Teaching Practice of Data-based Operation of EC based on Theory of Sydney Agreement

作　　者：姚琪[1] 闵敏[1] Yao Qi;Min Min(Changzhou College of Information Technology, Changzhou 213164, China)

机构地区：[1]常州信息职业技术学院,江苏常州213164

出　　处：《柳州职业技术学院学报》2019年第2期72-77,共6页Journal of Liuzhou Vocational & Technical College

基　　金：2017年江苏省高等教育教改研究重点立项课题(2017JSJG070)

摘　　要：数据化运营是大数据时代电子商务专业的核心内容。基于《悉尼协议》理论的课程体系标准,结合该专业的社会需求和人才培养目标,设计可视直观的课程地图。课程地图可促使教师对该专业的课程教学有清晰定位,促使学生对学业规划、能力目标和职业生涯规划有清晰定位。The profession of Data-based Operation is the core of e-commerce in the era of big data. Based on Curriculum standard of Sydney Agreement theory,combined with the social needs and training objectives of students,may design visual and intuitive curriculum map.Curriculum map urges teachers to have a clear orientation for the teaching of the major.The curriculum map enables students to have a clear orientation on academic planning,competence goals and career planning.

关 键 词：课程地图 数据化运营 悉尼协议 

分 类 号：G712[文化科学—职业技术教育学]