图像创制:基于符号学的设计基础课程建设  

IMAGE POIESIS:DESIGN FOUNDATION COURSE CONSTRUCTION BASED ON SEMIOTICS

作　　者：郭茜 唐林涛[2] GUO QIAN;TANG LINTAO

机构地区：[1]北京林业大学艺术设计学院 [2]清华大学美术学院

出　　处：《设计》2019年第10期114-115,共2页Design

摘　　要：在消费社会背景下,设计不再是基于生产的原则,而是围绕符号的增值与再生产展开的。设计基础课应该进行相应的改革。文章探讨了一种将符号学的相关理论与知识注入到设计基础课程中的教育改革途径,提出了视觉训练课程中不应只关涉感性、审美、直觉力、形式法则等内容,也应关注视觉符号与意义生成的结构问题。In the context of consumption society,design is no longer based on the principle of production,but on the value-added and reproduction of symbols.Design foundation course should reform.This article explores an educational reform approach that integrates the relevant theories and knowledge of semiotics into the design foundation curriculum.It proposes that the visual training course should not only be related to the sensibility,aesthetics,and intuition,but also pay attention to the structural problems of visual symbols and meaning generation.

关 键 词：符号学 设计基础 图像 

分 类 号：G642[文化科学—高等教育学]