庸常的戏剧——鲍德里亚论沃霍尔  

Mediocre Drama:Jean Baudrillard’s Remark on Andy Warhol

作　　者：万书元[1] Wan Shuyuan(School of Humanities,Tongji University.His research interests include urban aesthetics and philosophy of art,Shanghai 200092,China)

机构地区：[1]同济大学人文学院,上海市200092

出　　处：《文艺理论研究》2019年第6期128-141,共14页Theoretical Studies in Literature and Art

基　　金：国家社会科基金一般资助项目“鲍德里亚的艺术哲学研究”[项目编号:14BZ111]的阶段性成果。

摘　　要：沃霍尔是鲍德里亚最欣赏的当代艺术家。在鲍德里亚眼里,沃霍尔绝对是一位承前启后、开创艺术新时代的伟人:他不仅是商品拜物教的创立者,也是艺术现代性的奠基者;他不仅推动了当代艺术从抽象主义到具象表现的回归,而且在更广泛意义上实现了艺术的"现成品"化和审美的日常化;他在取消原作和复制品的差异性的同时,也深刻地改变了艺术创作的思维和审美走向。沃霍尔善于从无意义中创造意义,从庸常中创造奇崛,从平淡中创造"灿烂"。但是,作为一架他所自况的机器,沃霍尔并不想书写当代艺术的传奇,相反,他只想隐身于机器之中,以技术的、中立的、超脱的方式,来表现乏味而庸常的生活戏剧。正是以这样的方式,沃霍尔和他的同道们把艺术变成了真正的流行艺术。Andy Warhol is Jean Baudrillard’s favorite contemporary artist.In Baudrillard’s opinion,Warhol was a great transitional figure who has opened a new chapter in the history of art by initiating the trend of commodity fetishism and laying foundations for artistic modernity.He dispelled abstractionism in contemporary art by promoting figurative expressions,established the ready-made style of art,and normalized aesthetic practice in a broader sense.While eliminating the differences between original works and duplications,Warhol also profoundly changed the thinking model and aesthetic trend of artistic creation.He was well versed in creating meaning from meaninglessness,discovering prominence from mediocrity,and producing magnificence from insipidity.However,Warhol described himself as a machine and did not want to write a legend of art.In contrast,he only wanted to hide himself in the machine and to show the tedious and mediocre drama of ordinary life in a technical,neutral,and detached way.In this way,Warhol and his colleagues transformed art into popular art.

关 键 词：波普艺术 沃霍尔 鲍德里亚 现代性 拜物教 

分 类 号：J01[艺术—艺术理论]