可观测M/M/1排队系统的高低定价策略  

High-low Pricing Strategy for Observable M/M/1 Queueing System

作　　者：李嘉兴 李军[1] LI Jia-xing;LI Jun(School of Economics and Management,Southwest Jiaotong University,Chengdu 610031,China)

机构地区：[1]西南交通大学经济管理学院,四川成都610031

出　　处：《系统工程》2020年第3期10-16,共7页Systems Engineering

基　　金：国家自然科学基金资助项目(71671146);西南交通大学研究生导师团队建设项目(YJSY-DSTD201918)。

摘　　要：定价策略是调控排队系统性能表现的一种重要机制,服务提供者的目的是通过设计定价策略使系统性能在顾客的理性行为下达到最优。以可观测M/M/1排队系统为基础提出了高低定价策略,探讨了这种策略的定价方式以及在这种策略下如何使系统性能达到最优,并将其与单一定价策略比较,讨论了两种策略的优势和适用情形,为服务提供者如何选择定价策略提出了建议。Pricing strategy is an important mechanism for regulating the performance of queuing systems.The purpose of service provider is to design a pricing strategy which is based on the rational behaviors of customers to optimize system performance.We offera high-low pricing strategyfor observable M/M/1 queueing system,discuss the pricing method of this strategy and how to achieve the best system performance.Secondly,we compare high-low pricing strategy with single pricing strategy,then discuss the advantages and application of the two strategies.Finally,we made recommendations for service providers on how to choose pricing strategies.

关 键 词：可观测M/M/1排队系统 顾客行为 高低定价 单一定价 

分 类 号：F272[经济管理—企业管理]