高职院校党建品牌化发展策略  

Brand Development Strategy of Party Construction in Higher Vocational Colleges

作　　者：齐正学[1] 梁艳珍[1] QI Zhengxue;LIANG Yanzhen(Department of Party Committee,Guangdong Industry Polytechnic,Guangzhou 510300,China)

机构地区：[1]广东轻工职业技术学院党委组织部,广东广州510300

出　　处：《广东轻工职业技术学院学报》2020年第4期43-47,共5页Journal of Guangdong Industry Polytechnic

基　　金：广东省高校党建研究2019年重点项目;省教育科学规划项目(2018JKDJ076)。

摘　　要：品牌党建易于被认知、认同、信任和跟随,是引领提升基层党组织组织力的有效途径。系统分析了高职院校党建品牌化建设的缘起、建设成效及存在的突出问题,结合“双高计划”引领高职教育高质量发展实际,提出高职院校推进党建品牌建设的策略和实施路径。Brand Party construction is easy to be recognized,identified,trusted and followed,which is an effective way to lead and enhance the organizational strength of grass-roots Party organizations.The origin,construction achievements and existing problems of Party brand construction in higher vocational colleges were systematically analyzed,and combined with the practice of“Double High Plan”leading the high-quality development of higher vocational education,the strategy and implementation path of promoting the party brand construction in higher vocational colleges were put forward.

关 键 词：党的建设 品牌 高职院校 策略 

分 类 号：G711[文化科学—职业技术教育学]