试论应用型本科院校新零售供应链实训平台的构建  

Discussion on the Construction of New Retail Supply Chain Training Platform in Application-oriented Colleges

作　　者：覃兆祥[1] 罗爱学[1] QIN Zhao-xiang;LUO Ai-xue(Guangxi Science&Technology Normal University,Laibin 546199,China)

机构地区：[1]广西科技师范学院,广西来宾546199

出　　处：《物流工程与管理》2021年第10期159-161,共3页Logistics Engineering and Management

基　　金：广西科技师范学院教学改革课题“区域市场网上零售实践平台建设的研究与实践”(2017GKSYJGB014)阶段性研究成果。

摘　　要：应用型本科院校的目标是培养本科层次的应用型专门人才,应强调教学、学习的实践性、应用型和技术性。文中在分析虚拟实训、企业实习弊端的基础上,阐述了应用型本科院校构建一个“产地直供+直播电商+物流配送”的新零售供应链平台,实现营销、物流、财会等多专业的生产性、综合性实训小环境的构思及设计。The goal of applied undergraduate colleges is to cultivate specialized application-oriented talents at the undergraduate level,which should emphasize the practicality,application and technical nature of teaching and learning.Based on the analysis of the disadvantages of virtual training and enterprise practice,this paper focuses on the construction of new retail supply chain platform of“direct supply from origin+live e-commerce+logistics distribution”in applied undergraduate colleges,so as to realize the conception and design of a productive and comprehensive training environment for marketing,logistics,accounting and other majors.

关 键 词：应用型本科 新零售 供应链 实训平台 

分 类 号：G712[文化科学—职业技术教育学]