基于OBE理念的电子商务课程混合教学模式的构建与运行  

Construction of Mixed Teaching Mode of E-commerce Course in Higher Vocational Colleges Based on OBE Concept

作　　者：孙航[1] 尤影[1] SUN Hang;YOU Ying(Institute of Tourism,kaifeng University,Kaifeng 475004,Henan)

机构地区：[1]开封大学旅游学院,河南开封475004

出　　处：《开封大学学报》2022年第2期71-76,共6页Journal of Kaifeng University

基　　金：河南省教育科学“十四五”规划2021年度一般课题《“OBE理念+雨课堂”混合教学模式在高职电子商务课程的应用研究》(2021YB0666)。

摘　　要：移动互联网的快速发展使电子商务行业人才需求不断发生变化。高职院校电子商务课程教学以培养学生的职业能力为目的。应以工作过程为导向,以智慧教学工具“雨课堂”为平台,构建基于OBE(成果导向教育)理念的线上线下混合教学模式,以“预期学习产出→教育投入与教育过程→评估学习产出”为实施路线,以任务驱动教学,重构课程内容,改革教学方法,建立多元评价模式,提高教与学的质量,提升学生的专业实践技能与综合素养,以满足电子商务行业对高素质专业技能人才的需求。The rapid development of the mobile Internet has promoted the renewal in the demand for talents in the e-commerce industry.Based on the OBE education concept,the higher vocational e-commerce course aims at cultivating students'professional ability,is oriented by the work process,and takes"expected learning output→educational input and educational process→assessing learning output"as the implementation route.Task-driven teaching,using the smart teaching tool Rain Classroom as a platform,realizes a mixed teaching model,and evaluates learning output.By reconstructing course content,reforming teaching methods,and establishing multiple evaluation models,the quality of teaching and learning will be improved,and students'professional practical skills and comprehensive literacy will be improved,in order to better meet the needs of the e-commerce industry for professional skilled talents.

关 键 词：OBE理念 混合教学模式 高职院校电子商务课程 雨课堂 

分 类 号：G718.5[文化科学—职业技术教育学]